K-Quarterly is the continuation product for agencies that have completed a K60 or K90. It runs in quarterly scoped cycles at £3,450 + VAT per quarter. You pick three delivery components each quarter, the scope goes in writing before the quarter starts, and either side can end it on 30 days notice.
Key Takeaways
- K-Quarterly is available after a completed K60 or K90. It is never sold cold and never sold first.
- £3,450 + VAT per quarter paid upfront, or 3 monthly payments of £1,295 + VAT.
- Each quarter is scoped in writing before it starts. Three components, chosen from the delivery menu, agreed with you.
- 30 days written notice either way. Notice given fewer than 30 days before a quarter starts means that quarter still runs as scoped and is still billed.
- There is no minimum number of quarters and nothing renews automatically without a scoped agreement in place.
What is K-Quarterly?
A sprint ends with your foundation fixed, your money pages built and a 6 to 12 month roadmap in hand. K-Quarterly is how that roadmap keeps getting executed without a retainer. Each quarter is a small, scoped statement of work. You see exactly what you're buying before it starts, and the work ships inside the quarter that paid for it.
It exists because the alternative is the thing we retired. An open-ended retainer bills monthly against undefined scope. K-Quarterly bills quarterly against a written one.
What does each quarter include?
You choose three components from the delivery menu and we agree the selection in writing before the quarter begins. The menu covers a quarterly link block (4 DR30+ placements, 3 niche edits, 1 syndication and 50 citations), a full quarter of AI citation work across ChatGPT, Gemini, Perplexity and Google AI Overviews, a quarterly strategy reset run against your own Search Console data and live AI citations, further money page builds, and an additional authority cluster with supporting pages.
A sensible first quarter for most graduates pairs the strategy reset with the link block and a quarter of AI citation work, because a finished sprint has the content in place and authority is usually the next constraint.
Who can buy K-Quarterly?
Completed K60 and K90 clients. If you haven't run a sprint with us yet, start with K60, because K-Quarterly builds on a foundation we've already proven in your own data. K365 runs its own quarterly cadence internally, so its continuation conversation is a renewal or Overwatch, never K-Quarterly.
How is this different from Overwatch?
Overwatch is governance. Your team does the work and we direct, QA and risk-scan it for £490 + VAT a month. K-Quarterly is delivery. We do the work, in scoped quarterly blocks. Agencies with an internal marketer who can execute pick Overwatch. Agencies that want the execution done pick K-Quarterly. Some run both, and we'll tell you plainly if one of them would be wasted money.
How do billing and notice work?
Each quarter is £3,450 + VAT, paid before the quarter starts, or spread as 3 monthly payments of £1,295 + VAT. Either party can cancel on 30 days written notice. Give notice fewer than 30 days before the next quarter begins and that quarter proceeds as scoped, then the engagement ends at its close. A started quarter is never cut short. Full terms are on the terms page.
Frequently Asked Questions
Can I start K-Quarterly without doing a sprint first?
No. K-Quarterly is only available after a completed K60 or K90, because every quarter executes a roadmap the sprint built and proved in your own Search Console data. Without that foundation the quarterly scope would be spent fixing problems a sprint clears faster and cheaper.
Can I skip a quarter and come back?
Yes. Nothing renews automatically, so a quarter only runs once its scope is agreed in writing and paid. If a quarter ends and you pause, your eligibility holds and you can scope a new quarter when you're ready. The roadmap and every delivered asset stay yours throughout.
Can the three components change from quarter to quarter?
Yes, and they should. Each quarter is scoped against what your data says is the current constraint. One quarter might prioritise the link block and AI citation work, the next might swap a component for new money pages as your sector focus shifts.
Is there a guarantee on K-Quarterly?
The named keyword guarantee belongs to the sprints, where the scope is large enough to carry it. Every K-Quarterly quarter is measured and reported in your own Search Console and AI citation data, but the contractual remedy sits with K60, K90 and K365.
What happens at the end of a quarter?
You get the quarter's commercial performance report measured in your own data, then a short call to scope the next quarter or stop. There's no renewal pressure because there's nothing to renew. Each quarter stands on its own agreement, which is the point.
Scope your first quarter
If you've finished a K60 or K90 with us, book a 15-minute call and we'll scope the three components your data says the next quarter should carry.
