Dominate Retainer

Dominate Retainer SEO for Recruitment Agencies

£2,495 per month for 30 hours of precision SEO that wins AI Overviews, expands authority across every market you operate in, and turns visibility into measurable revenue.

The Dominate Retainer is Kaizen’s most advanced programme - designed for agencies with complex visibility challenges, ambitious growth goals, and the budget to match. It’s built for recruitment brands that already perform well, but know they’re still leaving opportunity - and money - on the table.

With 30 hours of expert delivery each month, Dominate integrates technical depth, AI visibility, and content authority into one system that drives consistent, scalable performance across all search platforms.

The Advanced SEO & AI Growth System for Recruitment Agencies Ready to Dominate Their Market

Key Takeaways

Visibility isn’t optional, every missed ranking costs candidates, clients, and placements.
Dominate builds deep technical, topical, and AI authority to secure lasting market leadership.
Every deliverable ties directly to measurable business impact - applications, enquiries, revenue.
Designed for agencies that have moved past basic SEO and need a system built for scale, complexity, and precision.

When Losing Visibility Means Losing Market Share

For enterprise recruitment firms, visibility is revenue. If a competitor appears in AI Overviews and Google’s Top 10 while you do not, you are losing placements every day. Dominate exists to solve that. It is not about patching technical issues. It is about ensuring your agency is the first and only choice for both candidates and clients.

Why Agencies Choose the Dominate Retainer

When your agency is already established, growth stalls for different reasons: fragmented visibility, weak internal structure, or a lack of cross-market authority. Dominate exists to fix those deeper issues and turn SEO into a predictable growth engine.

You’ve hit diminishing returns from mid-tier SEO - Dominate expands your visibility ceiling.
You’re competing across multiple sectors or countries - we build a single system that scales with you.
You need leadership-level confidence - every action links directly to ROI and market share.
You want to win in AI-driven search - Dominate engineers your site to be the default answer source.

This isn’t about patching weaknesses, it’s about controlling every factor that influences visibility, trust, and conversion.

What the Dominate Retainer Delivers Each Month

Strategic Oversight & Competitor Intelligence: Ongoing competitor tracking, market analysis, and evolving SEO strategy built around opportunity data and commercial priorities.
Comprehensive SEO Strategy: We act as an extension of your leadership team. Every month includes competitor tracking, strategy reviews, and market analysis so your SEO plan evolves with the market.
High-volume Content Optimisation and Creation: Up to 10 new or high-priority pages optimised each month, plus four new blog articles or guides. Each asset targets two to three core keywords plus supporting terms, ensuring both Google and AI engines view you as the authority in your space.
LLM and AI Visibility Optimisation: We enhance your content for AI-driven platforms, including Google SGE, ChatGPT, and Gemini. That includes structured schema (FAQPage, JobPosting, HowTo), GPTBot access reviews, and Q&A copy blocks designed to be cited in AI Overviews and voice search.
Topical Authority Building: We create in-depth, sector-based content clusters around your niche areas, such as IT, finance, or life sciences. These clusters include pillar pages, support blogs, and downloadable resources, providing the topical depth that AI engines and Google reward.
Authority and Backlink Acquisition: Dominate includes ongoing link acquisition through outreach, guest features, and industry press citations. These strengthen E E A T signals and build authority that compounds across all markets.
Tracking and Reporting: You receive detailed monthly reports and quarterly ROI reviews. Every three months we review traffic, conversions, and lead quality, then reset the roadmap to double down on what works.
Priority Support: Dominate clients receive priority access to senior SEO expertise. That means rapid support for algorithm updates, site migrations, or urgent issues.

Who Is This Package For

Dominate is for recruitment agencies that already perform well but need to remove growth barriers and establish true market dominance:

You’re winning in your niche but not yet owning the conversation in search or AI platforms.
Your competitors are consistently featured in AI Overviews or rich results, and you’re not.
You have multiple divisions or markets with fragmented visibility and inconsistent results.
You want SEO tied directly to business outcomes - not vanity metrics or ranking screenshots.
You need senior-level SEO support that acts as part of your leadership team, not an external supplier.

If lost visibility is costing you placements and millions in fees, the Dominate Retainer gives you the enterprise-grade SEO and AI visibility programme to take market share back.

The Dominate Performance Framework

How does Dominate achieve scalable, compounding growth?

By combining data, structure, and execution into one unified system:

Rebuilds architecture so authority flows seamlessly across every service and location.
Prioritises markets with the highest revenue potential through continuous analysis.
Expands content depth and schema accuracy to win Featured Snippets and AI citations.
Strengthens interlinking so topical and geographical authority compound over time.
Aligns tracking, analytics, and reporting directly with commercial KPIs.

Proof That Market Leaders Choose our Dominate Plan

Case Study:

A national finance recruiter struggled to appear in AI Overviews despite strong rankings. Within six months on Dominate, they held the number one AI Overview for “finance recruiter in London,” achieved three Top-5 organic results, and grew qualified applications by 280%, adding over £300K in additional fee income.

What clients say:

“Kaizen SEO didn't just improve rankings. They transformed our pipeline. Within 90 days, our consultants had more qualified CVs than we had ever seen from organic search.” - CMO, National Agency.

Expert insight from Kaizen SEO:

“Most SEOs celebrate rankings. We celebrate revenue,” says Dan, Founder of Kaizen SEO. “For our enterprise clients, success is not a keyword tracker. It is a steady stream of high-quality candidates and client leads from markets they once could not reach.”

FAQs

Q: What makes the Dominate Retainer different?
A: Dominate is built for agencies with complex visibility challenges and higher growth goals. It goes beyond rankings - combining technical precision, AI visibility, and authority building to create a complete SEO growth system that delivers measurable business impact.

Q: How does Dominate improve AI and search visibility?
A: We structure your site so Google and AI engines view it as the definitive source. Through schema, structured Q&A content, and AI-optimised copy blocks, your brand becomes the one answer systems choose to surface in AI Overviews, voice search, and Featured Snippets.

Q: How much does the Dominate Retainer cost?
A: £2,495 per month. This covers 30 hours of senior SEO delivery each month - including strategy, optimisation, authority building, and AI-readiness - designed to deliver consistent, measurable ROI.

Q: Can one SEO strategy work across multiple offices or sectors?
A: Yes. Dominate builds a scalable framework that connects every division, location, and market. Authority flows across your site so each office and specialism benefits from shared visibility and growth.

Q: How do you measure ROI from the Dominate Retainer?
A: Every activity in Dominate ties back to clear commercial metrics - applications, client enquiries, and revenue. We track performance through GA4, GSC, and CRM data, so you see exactly which improvements drive measurable returns, not just higher rankings.

Q: How long before we see a return on investment?
A: Most clients see tangible improvements within the first 6–8 weeks as technical fixes and content optimisation take effect. From there, results compound - stronger rankings, AI visibility, and inbound leads build month after month, driving sustainable ROI.