LSP Renewables lost its solar visibility to a page Google had dropped from its index, and Kaizen SEO found and fixed the cause. A diagnostic traced a live 404 and a six-month build failure to a single duplicate slug, then shipped the first successful build in six months. The structural base held throughout, with a 30.2% AI share of voice and top 10 rankings up from 8 to 14.
Key Takeaways
- The solar sector page was returning a live 404, and its impressions had collapsed from 18,885 to 465 after dropping out of Google's index.
- Kaizen traced the root cause to a duplicate slug that had blocked the site build since February, six months of stalled deployment.
- The team fixed the slug, shipped the first successful build in six months, published redirects and rebuilt the internal link mesh around the solar page.
- The structural base held: a 30.2% AI share of voice across ChatGPT, Gemini and Perplexity, with Perplexity at 38%, and 14 keywords in Google's top 10 against 8 a year ago.
- A five point evidence report documented both the fault and the fix, and recovery is now underway.
The Challenge
LSP Renewables recruits across offshore wind, onshore wind, solar, grid and battery storage worldwide, so visibility on each sub-sector matters. When Kaizen ran its August diagnostics, one finding stood out: the solar sector page was returning a live 404, and its impressions had collapsed from 18,885 to 465. One of the site's most important pages had dropped out of Google's index entirely.
What caused LSP Renewables to lose its solar visibility?
A duplicate slug had blocked the site build since February, and the solar page was serving a live 404, so Google removed it from the index and its impressions collapsed from 18,885 to 465. The fault was structural, not a content problem, which is why a diagnostic found it where a content review would not, part of a proper recruitment website SEO approach.
The Fix
Kaizen traced the root cause to the duplicate slug that had stalled deployment for six months, then fixed it and shipped the first successful build in that whole period. The team published the redirects, rebuilt the internal link mesh around the solar page, and produced a five point evidence report proving both the fault and the fix, the discipline behind avoiding the technical mistakes that kill recruitment websites.
How did Kaizen fix the indexation problem?
Kaizen diagnosed the duplicate slug that had blocked the build for six months and taken the solar page out of Google's index, then shipped the fix, published the redirects and rebuilt the page's link structure. Recovering a deindexed page is a migration-grade problem, the focus of recruitment website migration SEO.
The Results in Google
The structural base held through the incident, so the wider site kept its footprint while the solar page was recovered. LSP now holds 14 keywords in Google's top 10 against 8 a year ago, and with the fix live and redirects published, recovery of the solar page is underway rather than complete.
What were the ranking results?
LSP holds 14 keywords in Google's top 10 against 8 a year ago, and the site's structure held steady through the indexation incident. The solar page fix is live and recovery is underway, so the story here is a diagnosed fault corrected, not a finished traffic rebound.
Visibility in AI Search
The base held in AI search too. LSP carries a 30.2% AI share of voice across ChatGPT, Gemini and Perplexity, with Perplexity at 38%, and AI assistant sessions more than doubled month on month, the outcome AI visibility for recruitment agencies is built to protect even during a technical incident.
How visible is LSP Renewables in AI search?
It holds a 30.2% share of voice across ChatGPT, Gemini and Perplexity, with Perplexity citing the firm on 38% of monitored prompts. AI assistant sessions more than doubled month on month, so the AI footprint stayed strong while the solar page was being recovered.
Standout stat: the first successful site build in six months, unblocking a deployment stalled since February.
Frequently Asked Questions
What did Kaizen fix for LSP Renewables?
Kaizen diagnosed a duplicate slug that had blocked the site build for six months and taken the solar page out of Google's index, then shipped the fix and rebuilt the page's link structure. A five point evidence report documented both the fault and the fix.
How visible is LSP Renewables in AI search?
It holds a 30.2% share of voice across ChatGPT, Gemini and Perplexity, with Perplexity citing the firm on 38% of monitored prompts. AI assistant sessions more than doubled month on month across the reporting window.
How were these findings measured?
The 404 and indexation loss were confirmed in Google Search Console, rankings tracked through Semrush, and AI visibility across monitored prompts on ChatGPT, Gemini and Perplexity. The figures come from the August 2026 diagnostics and performance reporting, not estimates.
Is the solar page fully recovered?
The fix is live, the redirects are published and the internal links are rebuilt, so recovery is underway rather than complete. Reindexing a page that Google dropped takes time, so the honest position is a corrected fault with recovery in progress.
About the author
Dan Jones is the founder of Kaizen SEO, a UK recruitment SEO and AEO agency. A former recruiter with more than a decade in SEO, he helps recruitment agencies win visibility in Google and AI search.
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